Trade Show DIsplays Tip: Rental Graphics Are Key At www.shopforexhibits.com we have a variety of options for renting trade show displays. The trade show exhibits rental business has been around for many years, because for as long as trade show displays have been in existence, there has always been somebody that was more than willing to rent you trade show displays rather than sell it to you no matter how sophisticated the industry gets, renting an exhibit to somebody over and over again just makes good sense; especially if you get paid the same for each rental. In the trade show decorating industry which I was a part of for 10 years, the old adage was always; “why sell something to an show exhibitor when you can rent it to him over and over?” The feeling was that you’d have to be out of your mind to sell verses renting. Because of this, companies like Freeman, GES, Champion, and all the other contractors will never sell anything to an exhibitor of greater value than a piece of twine; and because of that, a whole industry has been built on the success of that one principal. What composes a great booth rental? Sad to say, over the years trade show display rentals have been easy to spot on the trade show floor; and that’s not a compliment, plus there aren’t many moves that you can make as a business person that will make you look so ordinary so quickly as looking like you rented your booth. Then, what’s the secret of escaping the embarrassment of having a rental booth even …

Hosting a booth at a trade show is one of the best ways to make your brand a well known name in a very cost effective manner. If you have ever tried to take part in one of these events before however, you have probably noticed that the displays and other promotional items you will need can be quite costly. This is what makes trade show display rentals such an attractive enterprise. After all, if you do not do these types of shows very often you are not really going to get a large return on the investment you are putting into these displays, so renting makes much better sense.

You may not know which displays are right for you or what to even prepare for if you have never hosted one of these events before, if that is the case, here is a brief overview of some of the more common types of trade show display rentals and promotional items that you may use. First of all, you should probably have some brochures and posters printed for your company. While posters are a cheap way to decorate your booth, brochures are needed so that you may pass them out to the patrons attending the event and make a lasting impression on them.

When it comes to trade show display rentals, you have three main options: pop up displays, portable/briefcase displays, and folding panel displays. The pop up type are very useful because they are so easy to set up. As the name implies, they are usually compact displays that may be folded in some way in order to save space when transporting them. Then when you need them you simply pop them open. Some already have their images fixed on them, while others you will have to hang your images on after they have been popped open.

Portable/briefcase displays are the ultimate model for people who are most concerned with ease of transportation. These are the most portable form of trade show display rentals as they literally fit into a briefcase and can be carried by hand. Folding panel displays are one piece units that fold out in order to create an attractive display. The best thing about these is that they are very inexpensive and easy to set up. Printed graphic panels are usually used in order to make them more personalized for each company.

As you can see, you have many different options when it comes to the displays you would like to use when setting up your trade show booth. Most of them may be rented so you will be able to save money. Obviously, you cannot rent the material that is printed especially for your company, as it will already contain images and information that is for your company. One thing to keep in mind though, is to place your order well in advance since there may be a long waiting period for some material. If you hold out too long you may not be able to get your equipment in time for the show which could ruin the whole event for you. For more information visit http://www.life-like-imaging.com.

Times are hard, and more and more exhibitors are having to cut back at trade shows or simply not go because of the costs involved with attending. However, there is an alternative to cutting back or not attending a trade show for exhibitors that realize that the best way for them to succeed in these rough times is to attend trade shows. Rent a trade show display.

Renting a trade show versus purchasing one allows businesses to continue to attend the trade shows that will help their business in these tough economic times without having to commit to purchasing what can be a very expensive piece of equipment. Here are a few reasons trade show display rentals are a great way to still attend trade shows.

Customization

Many companies will still customize a trade show display for your company, helping you pick out a display setup and printing out graphics for your company to make sure that the display that you’re renting still reflects your company and not some predetermined design. What’s great is that most rental companies will allow you to keep the graphics after the show, perfect for reusing at another trade show if you rent again.

Storage

Owning a trade show display means you have to store a trade show display. Trade show displays range in size, but larger ones take up space even when packed up. By renting a trade show display instead of purchasing your company has one less thing that they have to find a place for. Instead of storing an elaborate trade show display, you’ll more than likely only need to find a home for the graphics that you used on the display, a far easier proposition.

Transportation

When renting a trade show display, you can have it shipped to where you will be attending the show, and then have it shipped back to the rental company directly from the show, saving you on the cost of having to transport the display between your business and the event. If your travel plans involve flying, the savings this represents can be significant as the prices to bring additional luggage are only going up.

Savings

Trade show displays can be very expensive. Even though you get to reuse them for numerous shows, the initial cost can be significant, and that’s not something that every company is prepared to invest in at the moment. Trade show display rentals allow you to save money and still attend the trade shows that help your business grow. With savings that can translate into the cost of travel, it’s a good way to cut business costs.

Cost of Doing Business

For many businesses, attending trade shows is how they get their business, or at least grow their business. Taking time off from the trade show circuit can have huge effects on how much money they make as a company. Renting a trade show still allows companies like this to survive these economic times by attending the shows they need to stay alive without having to break the bank to do so.

Renting a trade show display is the perfect way to allow your company to keep doing business even if they can’t afford a brand new display. There are numerous companies that offer trade show rentals, and each of them offers their own packages and benefits. Do your research before committing to renting from a company and make sure you get everything that you need for your display. Just because times are rough doesn’t mean you have to stop doing the things that are right for your business.

Trade shows are an excellent opportunity for you to meet new prospects, display your products and do networking within your industry. However, unless you plan carefully, you may end up wasting time and money at your next trade show.

A common mistake for new trade show attendees is to spend a lot of money on purchasing trade show displays. Buying a new display without attending your first tradeshow in your industry is a completely blind decision. You want to stand out among the crowd and if you have no idea what other people are using, you may pick a display that is inappropriate or too understated for your market.

A much better approach is to rent a display booth for your first few trade shows. Not only will you be able to investigate what others are using before making an investment, you’ll be able to save money. Trade show display rentals are a lot cheaper than purchasing displays. You can try out different styles of displays during the course of many trade shows to figure out what works best for you and your market. When you are ready to buy, you’ll be able to make an informed decision on your purchase.

In addition to saving money and doing some market research, trade show display rentals can help you save on travel costs. Most likely, you’ll be attending trade shows outside of your immediate area. Whether you are flying or driving, you’ll have to contend with transporting your trade show display to that location. You’ll have to either ship it separately and hope that it arrives when you do, or transport it in your vehicle and pray that it doesn’t get ruined along the way.

You have enough to worry when preparing for a trade show. You shouldn’t have to worry about your trade show displays showing up intact. When you use a rental trade show display, you can pick it up when you arrive in the trade show area. You can customize it with your own signs, banners and logos. You won’t have the hassle of bringing the display along for the ride. After the trade show is done, you can simply turn it back in and be on your way. Transportation and storage become non-issues when you use a rental.

Rental trade show displays fit a wide range of budgets. If your company has a limited marketing budget, you can rent trade show displays that fit on tabletops. You can choose a pop-up booth if you have a little more money to spare. Large companies can rent kiosks and panel displays. Most rental trade show display companies will work with you to create a custom exhibit that fits your budget and the nature of your business.

Best of all, with a rental trade show display you can change the look of your display for each and every show. Even if you never plan on buying a display, using a different display set up each time is a terrific idea for attracting attention. Certain trade shows have specific characteristics. You may find out that at some trade shows, kiosks are the norm and your tabletop display looks unappealing. At other trade shows within the same industry, smaller displays are more common. When you rent a trade show display rather than buy, you can approach each trade show with a fresh display.